Introduction

An E-Learning Consultant approached us facing two critical business challenges: low lead flow and poor conversion rates from their email list. Despite having great content and a loyal subscriber base, they were manually managing newsletters with inconsistent timing and low click-through rates.

Their goal? To increase lead engagement, drive more conversions, and save time — all without hiring a full-time content manager.

We implemented an AI Automated Newsletter System using Make.com — and the results were powerful and immediate.

The Challenge

Like many solo consultants in the e-learning space, our client wore multiple hats. Their biggest obstacles included:

• ❌ Manual newsletter writing and scheduling

• ❌ Inconsistent delivery times reducing engagement

• ❌ Low click-through and conversion rates

• ❌ No system to analyze what was working or failing

They needed a scalable solution that would engage their list consistently, reduce their workload, and increase revenue.

The Solution

We created a full AI-powered newsletter automation using Make.com, connected with OpenAI and email marketing tools. The goal: make content creation and delivery hands-free while driving real business results.

🔧 Step-by-Step Strategy:

1. Newsletter Content Engine

   • Connected Google Sheets to Make to act as a content source

   • Used OpenAI to auto-generate weekly newsletter copy with personalized subject lines and CTAs

2. Automated Formatting + Design

   • HTML email templates automatically filled using dynamic values

   • Integrated with ConvertKit for visually consistent delivery

3. Delivery Scheduling

   • Set up recurring automation to send newsletters every Wednesday at 10 AM

   • Auto-adjusted for time zones and audience engagement windows

4. Performance Tracking Dashboard

   • Synced with Google Sheets to track open rate, CTR, and sales conversions

   • Weekly reports generated and sent to client via Slack

The Results

✅ Within just 30 days, the impact was clear and measurable:

• ⏱️ 12+ hours saved per week on content tasks

• 💰 10% increase in monthly revenue through better engagement

• 📈 Improved open rate by 27% and CTR by 19%

• 🧠 Zero manual intervention after setup — fully automated

“This system changed the way I run my business. I now focus on clients while my content works for me in the background.”
— E-Learning Consultant Client

Conclusion

This AI automation case study is proof that a strategic AI Automated Newsletter System can do more than just save time — it can drive real revenue growth.

We empowered this consultant to deliver personalized, high-performing emails without lifting a finger each week — unlocking more time, better conversions, and a more scalable business.

🚀 Want to automate and scale like this?

Book a Free Call with Us and let’s build your custom automation system today.